The right apples: Making better choices

From CAPI Update, Spring 2011

A fruit producer in Beamsville, Torrie Warner, observed that better communication can create better procurement choices. He supplies a local school with apples. But budget constraints often result in the lowest-cost option being ordered, such as Spy apples. These apples are good for baking, but they are bitter and not very physically appealing for individual consumption (as opposed to the more expensive and sweeter Gala apple). "It's no wonder that the Spy apples don't get eaten, sit on the shelf and go bad," he said. "Schools need to understand how to select the right foods — and especially fresh fruit and vegetables — to encourage consumption and reduce wastage. I can then count on selling greater volumes because the kids will make the healthy choice, thus eating what tastes and looks good. This only happens if the right choice is offered to them."